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Michelin-starred chef Kenny Atkinson

Top Chef Kenny Atkinson Reveals Best Supermarkets for Meat & Fish and Underrated Ingredients

Michelin-starred chef Kenny Atkinson, known for his acclaimed restaurants Solstice and House of Tides in Newcastle as well as Solaya in London, shares insider tips on sourcing quality meat and fish on a budget. He also highlights overlooked ingredients that pack incredible flavor, offering a masterclass in affordable yet gourmet home cooking.

Michelin-starred chef Kenny Atkinson
Michelin-starred chef Kenny Atkinson

Expert Advice on Sourcing Quality Meat and Fish

When it comes to supermarket shopping, Atkinson praises Aldi’s meat selection for its impressive flavor and tenderness, particularly their steak range which offers excellent value for money. “Aldi’s meat is very good for home cooking,” he notes, emphasizing that quality doesn’t have to come with a hefty price tag.

For fresh fish, Atkinson recommends checking out the fish counters at select Morrison’s stores. Unlike pre-packed varieties, these counters provide fresher options that stand up well in home cooking. This insider knowledge is invaluable for home chefs seeking to elevate their dishes without overspending.

Why These Choices Matter

Choosing the right supermarket can drastically improve the taste and quality of your meals. Aldi’s commitment to affordable quality meat and Morrison’s fresh fish counters allow consumers to enjoy premium ingredients without breaking the bank, an essential consideration amid rising living costs.

Pic: Kenny Atkinson
Pic: Kenny Atkinson

Unlocking Flavor: The Most Underrated Ingredients

Chef Atkinson urges cooks not to overlook offal, traditionally seen as less desirable cuts of meat. “People often chase expensive prime cuts, but offal is often very cheap and incredibly flavorful,” he explains. He highlights tripe as an example—commonly discarded or given away by butchers—that transforms into a delectable dish when braised slowly with red wine, bacon, and mushrooms.

Another pantry staple Atkinson champions is Worcestershire sauce. Far beyond its reputation as a cheese-on-toast condiment, this British classic offers a complex umami boost thanks to its blend of molasses, malt vinegar, and anchovies. It elevates everything from meats and fish to sauces and stews.

Atkinson also stresses the importance of well-stocked seasonings and spices. “They provide an instant savory umami boost to meat, pasta, and vegetables,” he says. A diverse spice rack enhances flavor without adding significant cost, making it a smart investment for any home cook.

Affordable Comfort Food: A Classic Beef Stew Recipe

For those looking to create a comforting, budget-friendly meal under £10, Atkinson shares his recipe for a classic beef stew using affordable braising cuts like shin or brisket. The slow-cooked stew, served with mashed potatoes, delivers rich flavors and a hearty yield.

Cooking steps:

  • Sear the beef: Pat the meat dry, season with salt and pepper, then brown in bacon fat until a deep crust forms.
  • Sauté aromatics: Cook chopped carrots and onions until softened, then stir in garlic and tomato paste.
  • Flour and deglaze: Sprinkle flour over vegetables, then add red wine, scraping up browned bits.
  • Braise: Return beef to pot, add water or stock, bay leaf, and thyme. Simmer covered in a 160°C oven for 2.5 to 3 hours.
  • Serve: Pair with creamy mashed potatoes for a satisfying meal.

Industry Insights: Challenges Facing Restaurants and Diners

Atkinson also offers perspective on the restaurant industry’s pressures. While Michelin stars inspire chefs to pursue excellence, they also intensify stress on staff, relationships, and business viability. He acknowledges the importance of a strong team to manage these demands.

He notes a significant shift in dining habits driven by the cost of living crisis. “Consumers are becoming more intentional and value-driven,” Atkinson says. Diners prioritize meaningful experiences that justify expenses, leading to less frequent but more thoughtful outings.

Dispelling a common myth about restaurant pricing, Atkinson explains that high menu prices don’t necessarily equate to big profits. Ingredient costs compose only 30-35% of a dish’s price, with the rest covering rent, utilities, staff wages, insurance, and waste. “Labour costs are the killer expense,” he stresses, highlighting the complexity behind seemingly simple dishes.

The pandemic exacerbated staffing shortages, with fewer chefs willing to relocate, partly due to rising rents and shifting career attitudes. Meanwhile, soaring business rates and utility costs—electricity and gas have nearly doubled—pose existential threats to many restaurants. Atkinson also criticizes the UK’s 20% VAT on sales, compared to roughly 10% in Europe, as an additional burden that eats into profitability.

Why This Matters to Home Cooks and Food Lovers

Kenny Atkinson’s insights provide practical guidance for both home cooks and food enthusiasts navigating today’s economic landscape. His supermarket recommendations help maximize food quality on a budget, while his advocacy for undervalued ingredients encourages culinary creativity and sustainability.

Understanding the hidden costs and pressures restaurants face also fosters greater appreciation for dining out, encouraging consumers to support local businesses thoughtfully. As the food industry adapts to ongoing challenges, chefs like Atkinson continue to champion excellence and accessibility in cooking, inspiring us all to savor every meal.

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